The Art of New Business & B2B Communications
An Ace on Biz Teams
After the financial crash of 2008, I pivoted away from the built environment/real estate industry, finding work as a presentation specialist. After I became an employee for Edelman, the leading global communications firm, I designed high-level internal and B2B communications, within its inaugural new business presentation group. I collaborated with C-Suite and executive leadership on internal comms and new business strategies for various industries, including CPG, pharmaceuticals; healthcare, food & beverage, technology, and transportation, helping various new business teams to collectively grow revenue by 18.1% in one year. Later, while I was a part-time grad student, I went on to work with other new business teams at agencies such as Jack Morton Worldwide, where I permalanced for three years, 3-4 days per week.
Helping with Executive Leaders Present Their Stories
In addition to high-level B2B accounts, I have worked with a variety C-Suite and executive leaders on their internal and external presentations.
Client and Tenant Retention
I have been tasked to work on high-level renewal presentations (i.e. tenant retention, client services renewal, etc.).